The holiday season is the busiest shopping time of the year. Store owners excitedly await the holiday season, as it comes with an opportunity to meet sales and revenue targets. However, store owners often wonder how they can divert the increased holiday shopping traffic to their storefronts. This article will answer this question. Targeted marketing
As the holidays approach, retailers begin to plan for their biggest sales of the year. For eCommerce businesses, this means preparing for a surge in online traffic and orders. You might think it’s early, but now is the perfect time to start prepping for the holiday rush. Every year, Black Friday and Cyber Monday bring
With the advent of eCommerce, marketing has taken quite a turn. New phrases like brand awareness and social media strategy are coming into play. eCommerce has taken the marketing world by storm, which means conventional advertising doesn’t work as effectively now. So, how do you keep your business alive in the current digital world? By
Cross-promotion is a marketing strategy that involves sharing similar content to promote a business’s products or services simultaneously on more than one social media platform. In the past, it was laborious for businesses to find new customers and grow their customer base because they were only limited to marketing offline. But with social media marketing
Online marketing can seem scary, especially for beginners. As a business owner, you probably have other things that aren’t internet-based services. It’s easy to feel like online marketing is the reserve of large corporations with big budgets and lots of time spent on social media. However, it doesn’t have to be that way! Online marketing
Small business marketing has come a long way in recent years, especially with the recent global pandemic fast-forwarding the digitization of retail stores. Gone are the days of print ads and word-of-mouth. Now, it’s all about how you can reach the most customers on a limited budget, and doing it online. The good news is,
With more people online today than ever before, there is a reason why so many brands and businesses own and manage a blog on their website. Nowadays, people want to engage with exciting and informative content, and you can benefit from this to grow your business. So as an entrepreneur, how do you use blogging
So… What is a landing page? Simply put, a landing page is a targeted section of a website that is accessed by clicking a link on another webpage or ad campaign. Believe it or not, a homepage and a landing page are not the same, and they both serve different purposes. A landing page offers direct information
Email newsletters are an extremely important part of email marketing. Communicating with emails is one of the most impactful ways for you to deliver key messages to your customers and audience. In order to know how to successfully present your email newsletters, let us first discuss what email newsletter marketing is. Email newsletters are a
Have you ever purchased something on an impulse simply because of an ‘only two remaining’ message? Or because that 60% off expires in just a few hours? The majority of us have. And it’s not always because we needed or wanted the item. So, why? People always want what they can’t have. It’s human nature.
Moneris is Canada’s largest
financial technology company that
specializes in payment processing.
